Clay Cotton - Marketing Hall of Fame

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This Site Supports An
Efficient, Joint-Value Breeding Ground for Marketers
- Based on Solid Research, Valued History, Massive Interaction, Community Pooling and Networked Contribution

Master Marketers' opinions on The Online Marketing Hall of Fame:

MARKUS ALLEN:

This is great ... the who's who of marketing ... you're going to have a collection of the best marketers out there and their specialties. So I am assuming that when you go to the website and you are looking for someone who specializes in sales letters for example, Yanik Silver would pop up. Someone like me who is into postcard marketing, I would pop up. So that sounds like a great idea and I can't wait to see it.

COLLIN ALMEIDA:

"It is a great concept ... something of a clearinghouse. There are lots of marketers on the Internet. Nobody knows who's who and what's going on, some are ethical some are unethical business people. I guess since you will carefully scrutinize each of marketers that you are inducting into this particular Hall of Fame. I guess others doing a search could come to your site, check out the credentials, and know for sure that they are dealing with ethical honest people. That is what I see as one of the distinctive advantages."

BRAD ANTIN:

"What a great concept. It is a great idea that you guys are doing. It gives people ready, immediate access to one place, to the best information that they can find on their specific topics. Anybody would be absolutely brain dead not to go to it and do the research and find the ones that makes sense to them. A lot of the experts that are in the Marketing Hall of Fame have done very similar things, but everybody has their own style, and if I can teach you something and it gets through to you because the way that I teach, than obviously that is a major benefit to you. Even though somebody else may teach something similar, if their style just doesn't quite mix with you, you've got a choice when you go there. You get the top information on the planet, by the top people, and you can pick and choose the ones that make sense to you."

ALEX CARROLL:

"It is a brilliant idea, it is the first time I've heard it. I think it is really a great resource for aspiring marketers out there to be able to hear the stories of other people and their successes and where they are going and really give them inspiration and to tie all these people here together and give them the opportunity to hear their stories. I think it is amazing, a fantastic idea.

TED CIUBA:

"It's a tremendous deal. #1 your gathering a group right there of people that
others can look to immediately and know that the people in this group have all been pre-qualified. I don't have to go out and respond to someone's junk mail to find if they've got a good product, right? Knowing the people you've got in there you don't have any junkie's. I talk about masterminds and I have a number of mastermind groups, why? We all need advice, it is easier to create products with others. We all need friends, but there is another thing too, you don't have to be in person to be masterminding someone. I have always considered Napoleon Hill as one of my mastermind partners, if you have read the book and if you read his chapter on mastermind, you would know that he had dead people. Living energy units, is what he called them. You could get their advice. So I think it is great that you are gathering these people together, and I support you 100%."

HOWARD COSSMAN:

It's a great idea to come up with a Marketing Hall of Fame. We live in a free enterprise system here in the United States. People fight wars to maintain it, our entire economy is based upon it, and prosperity in our country compared to other countries is based
upon our capitalistic ideals. So I think that to honor the people who have established the marketing that has moved the tide of merchandising, brought prices down by being able to
produce in volume, bringing merchandising products to the masses. I think people who have
played a major role in this area should be acknowledged.

MARLON SAUNDERS:

"Anytime that you can provide quality business models for people to look at and learn from that there is a lot of value to it. I am not God, I make mistakes, and I don't have the only business model that works on the internet. I have one model that works, but there are a lot of models that work. You have to look at your business and what works for you, and I think that is great because if you look at other people you can see different business models.

You can see my business model, you can see Corey Rudl's business model, or whoever's business model. You see different business models and you could look at what you are doing and live within the context of that. Basically, it is a way to see what's working, learn from what's working, and find out how does that fit within your business and what your doing and what your comfortable with and what your strengths and what your weaknesses are."

KEN VARGA:

"I think it's one of the greatest things that individuals who want to learn marketing should go to. I'm looking forward to the time that you got - that the Marketers' Hall of Fame might become an advisory service where individuals with specific questions could ask individuals that are the mentors, that have become successful, certain questions that can be responded to, so that there will be a resource center."

Professor BORIS DOKTOROV, Ph.D., St. Petersburg Russia:

" It is a brilliant idea to create such a site focusing on the history of America's advertising world... I can help you with information and pictures. I am not sure that you can read the Russian speaking internet, but I would like to show you my site. It is the Gallup-100 site http://www.gallup.spb.ru/gallup100/index.htm "

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It all started last year.

That's when I tried to find a little background info on the pioneers and progenitors of marketing and advertising: Claude Hopkins, Al Lasker, John E. Kennedy, John Caples, etc.

But, No . . .

Sure, I found some university websites and some bookstore websites. But nowhere was a centralized, comprehensive, noble, marketing resource center. Everyday was a new surprise, usually a disappointment.

That's the trouble with most websites - They promote ONE marketer who has something to sell, sell sell.

For decades, marketers have wanted one resource area where they can:

Learn about the most famous marketing geniuses - Side by side in one place

Share marketing mentorship and empowerment

Copy from marketing greatsNetwork with marketing peers

Eavesdrop on the latest marketing interviews and chat sessions

Plan for upcoming marketing conferences, seminars, bootcamps and workshops

Review the very best marketing opportunities, articles, speakers, tools and ezines.

Uncover Joint Ventures with super-savvy marketing partners who already "get it" and speak the language!

But where do you get all this in one space?

Simple... The answer here is in the Hall of Fame.

FYI - I feel that marketing is an art ...

The Law of the Arts

"For this seems, finally, to be the law of all the arts - one essential prerequisite to the production of a great work of art is a great man. You cannot have the art without the man, and when you have the man you have the art.

His time and his surroundings will color him; his art will not be at one time or place precisely what it might be at another; but in the end, the art is the man and at all times and in all countries is just as great as the man.

Let us clear our minds, then, of the illusion that there is in any important sense such a thing as progress in the fine arts. We may with a clear conscience judge every new work for what it appears in itself to be, asking of it that it be noble and beautiful and reasonable, not that it be novel or progressive.

If it be great art it will always be novel enough, for there will be a great mind behind it, and no two great minds are alike. And if it be novel without being great, how shall we be the better off?

There are enough forms of mediocre or evil art in the world already. Being no longer intimidated by the fetish of progress, when a thing calling itself a work of art seems to us hideous and degraded, indecent and insane, we shall have the courage to say so and shall not care to investigate it further."

- Kenyon Cox
The American Academy of Arts and Letters
December 13, 1912